Retail Industry

Where do my customers come from? Is there potential for optimising my branch network? Is further expansion in CEE advisable? How much purchasing power have people in the catchment area?

With all these questions you have to deal in your daily line of work. The answers determine your company’s success. Reason enough to not only trust your gut instinct but also rely on safe and reliable market figures.

RegioData Research has long-standing experience and supports you with the compilation of customised data for your decsion making process.

Example expansion planning in Europe:

An international retailer wants to standardise his decision making process for expansion in Europe.

• The Task: location analyses and expansion planning – calculation of potentials with consistent data for all countries – structured assessment of locations with catchment areas – generating maps for documentation.

• The Implementation: RegioData supplied comparable regionalised data on potentials, purchasing power and shopping centers in 19 european countries. Followed up by extensive training in application and analyses.

• The RegioData tools: RegioGraph, Purchasing Power Data, Market Potentials, Shopping Center Lists, Country Explorer

• The Success: up to date, sound and comparable basis for decision making in expansion planning and branch network optimisation.